1.___________ is often described as a marketing stepchild because of its limited and scattered use.
2.Most companies use salespeople to bring their company’s offering to the __________or _____________ publics.
3.Personal selling is the interpersonal arm of the ______________
4.Sales force management is the analysis, planning, implementation, and control of ________________ activities
5.________________ provide social occasions, breaks from routine and chances to meet and talk with company managers.
6.Direct marketing consists of direct ________________ with carefully targeted individual consumers to obtain an immediate response.
7.______________ is targeting broadly with standardized messages and marketing offers distributed through intermediaries.
8.A _____________ is an organized collection of comprehensive data about individual customers or prospects, including geographic, demographic, psychographics, and behavioral data.
9.Online banners, ads, websites and e-mails can be used as ______________communication tool.
10.Internet was used first time in ________________